Tim Russert was the Election Reporting Guy for NBC for years. He made extensive use of a whiteboard, he was famous for it. When he broke out the whiteboard, people knew things were heating up and getting interesting.
This morning on the Today Show, they had The New Guy, and he used a New Tool; Microsoft Surface.
Surface came out last year I think, and it’s pretty neato, but crazy expensive, and it didn’t really take off. On the Today Show, he had the desktop flat in front of him, and it was reflected on a big screen behind him for us to see. They didn’t try to hide his version though, and they often had a camera pointing down at his, so that when he drew on it, we saw his hand. It was very much a “hey, look at Surface!” time.
I just think it’s interesting that they jumped from a whiteboard to Surface in one leap.